After helping 25+ digital health startups grow through seasons of economic uncertainty, I created this guide to distill the four key components of an effective growth strategy into one cohesive methodology. Short of working with me, this is the best pathway to growth for your digital health startup.

The PAGE Methodology: a startup's guide to consistent, scalable lead generation.

The companies I’ve worked with typically see 50-100% quarter over quarter growth in leads generated. (Three separate times, clients have had to pause our lead generation machine because their sales reps couldn’t follow up with all the prospects we were generating.)

Purpose:

The healthcare industry is broken. Digital health startups are fixing it. The true measure of success in digital health is not profit or growth, but your startup’s impact on patients’ lives. Clearly define the "why" of how you and your people, product, or service are going to change the world. Then use it as your foundation.

Audience:

People buy from people that they know, like, and trust. Define, cultivate, and convert targeted outsiders into true advocates who rely on you as a trusted resource and partner.

Gospel:

Make your message be the best news your audience has ever heard, so much so that if it were true it could change lives. Make your business and the way you talk about your business captivating, empowering, and compulsive to spread.

Experimentation:

The scrappy experimenting David beats the big-budget Goliath every time. Test your assumptions, validate your learnings, document, and lean into incremental improvements to stay agile and grow exponentially.

 

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I've learned the principles of the PAGE Methodology the hard way, and how to apply it to EVERY unique situation imaginable.

And I've gotten companies from deep in empty calendar syndrome to EXPONENTIAL growth, time and time again.

Exponential growth isn't theoretical to me. I've gotten there over and over again for the digital health startups that work with me.

              Download the PAGE Methodology                Digital Health Startup Guide to Growth